KTGY Architecture + Planning
Executive Director, Design Strategies - KTGY
Nick Lehnert brings 45 years of demonstrated success in the home building industry and specializes in product development, segmentation, and positioning. A thought leader and a sought-after industry speaker on consumer preferences, market trends and the “next market,” he is an expert in forward planning, competitive and consumer research, innovative product development, and results-oriented sales and marketing strategies. His proficiency in lifestyle market research results in prototype house designs that cater to the builder’s target buyers and an increase in the builder’s sales velocity. Nick has served in key positions in sales and marketing, product development and strategic marketing for major national and regional builders. He has the innate ability to enhance client experience through his builder related expertise, strategic insight and superior communication and team building skills.